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How Beauty Brands Increased Discoverability Using Shoppers Drug Mart Skincare Products Search Visibility Analytics

July 13, 2026

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Project Overview

The Challenge

A leading beauty brand partnered with Actowiz Solutions to improve its digital shelf presence by leveraging Shoppers Drug Mart Skincare Products Search Visibility Analytics. The objective was to understand product discoverability, keyword rankings, assortment gaps, and competitive positioning across one of Canada's largest pharmacy and beauty retail platforms.

By combining search visibility tracking with product, pricing, ratings, and assortment intelligence, the client gained actionable insights into consumer behavior and marketplace performance. This enabled faster merchandising decisions, stronger campaign optimization, and improved visibility for high-priority skincare products across relevant search results.

Key Highlights

Search Visibility Monitoring : Leveraged Shoppers Drug Mart Skincare Products Search Visibility Analytics to measure keyword rankings and product discoverability.
CeraVe Product Tracking : Conducted Scraoe CeraVe Product from Shoppers Drug Mart for comprehensive SKU-level monitoring and competitive benchmarking.
Product Intelligence : Enabled Shoppers Drug Mart Product Data Extraction to capture pricing, promotions, product attributes, and inventory changes.
Beauty Category Insights : Performed Shoppers Drug Mart Beauty Category data extraction to analyze category trends, brand positioning, and consumer preferences.
Customer & Inventory Analytics : Combined Ratings and Reviews Analysis with Assortment and Availability tracking to improve digital shelf performance and product visibility.