BLOG
● Industry
Win the shelf across every grocery channel.
For grocery, FMCG and CPG brands selling across marketplaces, retailers and quick commerce, Actowiz tracks price, availability, assortment and promotions in one view — including dark-store-level data.
● Now onboarding a small group of early-access brands
ILLUSTRATIVE EXAMPLE
Avg in-stock rate
82%
Price index vs market+2%
Promo coverage14 live
Assortment gap9 SKUs
The definition
Marketplace intelligence for grocery & fmcg
Grocery and FMCG (CPG) digital shelf analytics tracks pricing, availability, assortment,
promotions and search visibility for fast-moving consumer goods across online retailers and
quick-commerce platforms.
FMCG lives and dies on availability, price and shelf presence — across a huge number of SKUs, retailers and now dark stores. Manual tracking can't keep up. Actowiz gives CPG brands a complete, real-time view of the online shelf, including the hyperlocal quick-commerce channels driving growth.
Thousands
of SKU × store combos
Quick-commerce
dark-store data
Real-time
availability & price
Capabilities
What you can do for grocery & fmcg
Built for the scale and speed of FMCG.
Availability at scale
Track stock across thousands of SKU × store combos.
Price & promo
Monitor pricing and deals across retailers.
Assortment & gaps
Find missing SKUs and listing gaps.
Quick-commerce data
Dark-store-level price and stock.
Share of search
Win category visibility online.
Reviews & sentiment
Understand shoppers at scale.
The difference
Manual SKU checks, or live shelf control?
Without Actowiz
- Hundreds of SKUs tracked by hand, partially
- Out-of-stocks found from the sales report
- Competitor promos missed until too late
- No view of quick-commerce dark stores
With Actowiz
- Every SKU and store tracked automatically
- Instant stockout alerts by location
- Every competitor promo caught as it launches
- Full dark-store-level quick-commerce view
In the real world
What it looks like for teams like yours
Real situations Actowiz is built to fix — see your own in them.
Key Account ManagerPackaged foods
You can't tell which retailers are out of stock on your hero SKU.
→ A live availability view flags every out-of-stock store by impact.
Trade MarketingBeverages
You run a promo but can't verify it's live everywhere.
→ Promo tracking confirms execution across retailers and flags gaps.
Category ManagerHome care
A rival quietly expands assortment in a growing category.
→ Assortment benchmarking surfaces the move so you can respond.
Why it matters
Why FMCG can't afford shelf blind spots
In fast-moving categories, an out-of-stock or a competitor promo you didn't see can cost serious volume in days. With hundreds of SKUs across dozens of retailers and dark stores, the only way to stay ahead is continuous, automated monitoring with alerts — exactly what Actowiz provides for CPG brands.
How it works
How Actowiz works for your category
Pick platforms & SKUs
Choose the marketplaces, regions and products that matter.
We track in real time
Price, stock, content, rank and reviews captured continuously.
Benchmark & alert
See your position versus rivals, with alerts on every move.
Act
Dashboards, reports and alerts your team can act on fast.
Who it's for
Who uses it in your category
✓
CPG & FMCG brands
Protect availability and price at scale.
✓
Category managers
Run the category with live shelf data.
✓
Sales & KAM teams
Spot gaps and rival moves per retailer.
✓
Trade marketing
Track promo execution and compliance.
✓
Supply teams
Catch stockouts before they spread.
✓
Agencies
Manage CPG portfolios across retailers.
Questions, answered
Grocery & FMCG FAQ
It's the tracking of pricing, availability, assortment, promotions and search for
fast-moving consumer goods across online retailers and quick-commerce platforms, so CPG
brands can protect and grow online sales.
Yes — grocery and FMCG analytics includes dark-store-level price and availability data on
Blinkit, Zepto, Swiggy Instamart and more.
Yes. Actowiz is built to track thousands of SKU-by-store combinations automatically, with
alerts so teams focus on what matters.
Yes — you can track whether promotions are live across retailers and locations, and
benchmark competitor promos.
Amazon, Flipkart, Walmart, BigBasket, quick-commerce apps and many regional grocers, with
custom retailers added on request.
See your grocery shelf across every channel
Join the early-access program and we'll show an FMCG shelf snapshot for your SKUs across retailers and quick commerce.
Request early access →
.webp "infographics")
.webp "infographics")
